When you have a 3-star overall rating for your restaurant on any review platform such as Yelp, Tripadvisor, Google or Facebook, getting it over 4-stars as soon as possible should be a priority for every restaurant. It is doable with this 3-step strategy. Before we get into the steps to […]
Restaurants can benefit from some creative Halloween marketing to get more people through their doors throughout the month of October. Love of the holiday isn’t limited to kids, and their candy obsession. Many adults view it as a time for fun, and celebrating the fall weather as well. It’s a […]
You may go through a busy stretch in the restaurant business, but here’s a question: do you have the marketing habits in place to sustain it? Every night brings about its own set of challenges in the restaurant business. Maybe you had a waiter or a dishwasher call in. Maybe […]
Your restaurant has a distinct personality and food photography can help showcase it in a meaningful way. In an environment with a high level of competition, it’s as important as ever to catch the eye of your potential customer. Professional food photography can help whet the appetite of your customer. […]
Google recently added the ability to add a “Reservations” and “Order Ahead” URL to My Business listing. Restaurants are also now allowed to add both a reservation and an order ahead URL to their listings. Here is what is looks like on Google Search on computer browser: Here is the […]
Are you trying to market your restaurant online, but do not have a big marketing budget? Do you believe in the old adage – it takes money to make money. Maybe you feel like you are out of luck being a small restaurant without a big budget compared to some of […]
You know you want to frequently post those amazing images of food and the restaurant to various social networks to stay on top of your customer’s minds and engage with them. But you have a restaurant to operate and have very limited time to manage posting photos to multiple social networks. […]
ABOUT: Since 1966, Salerno’s Restaurant prides itself on quality Italian dishes made with the freshest ingredients. For over 50+ years, our customers enjoy the dining experience in our family-operated restaurants and never go home hungry. Salerno’s Pizza operates multiple locations in the Chicagoland area, at Bolingbrook, Chicago, Oak Park and […]
Today, more people use their mobile devices to order from restaurants than any other local business. This means to stay competitive, restaurants must have a strong mobile presence that not only reaches out to potential new customers, but helps engage and drive repeat business with loyal customers that are on the go. How […]
When microsites are all the rage and being touted as the being creative, providing quality information and driving higher engagement with the target audience, how is it possible it can be a nuisance, especially a big one for restaurants. What are microsites? A microsite or sometimes referred to as minisite is a […]