As the covid-19 pandemic is seemingly getting better, one important tool that many restaurants tend to look past is the importance of content marketing. Content marketing is one of the most effective methods available for restaurants to connect, engage and build trust with their customers. Consumers are bombarded with an […]
The competition among restaurants is fierce, and you’ll need to give your all to be successful. We all know the head-scratching frustration of making sure you’ve always got a successful restaurant promotion going. If you’re struggling to find what will help you to promote your restaurant, then this list is […]
Key Elements of Your Comprehensive Email Marketing Strategies Past year showed us during the pandemic, how effective email could be. All marketing efforts should be evaluated by the Return On Investment (ROI). This should include your investment of time and money and what you get for it. But there are […]
2020 was a rough year for everyone, but for the restaurant business the pandemic was particularly devastating. If there’s anything that the year 2020 has taught operators is that marketing their business online is an absolute must! One of the tools that we highly recommend for restaurant operators is Instagram. […]
A good restaurant PR strategy is an essential part of a restaurant’s marketing plan for building its credibility and maintaining a good reputation. It allows the business owners and management to communicate essential information about the brand and thereby influence consumer behavior. With the rise in popularity of social media, […]
The restaurant website is critical in a pandemic affected world – one of the most important tool for branding, growing the business and engaging customers effectively. It is a critical part of the restaurant’s digital marketing plan. Â Does a restaurant need a website? Yes, absolutely. Almost half of the […]
What age is considered Gen Z? Gen Z are those born between 1995 and 2015, who are currently from 5 yrs to 25 years old as of 2021. They are expected to make up 40 percent of consumers within the next decade. What does Gen Z mean for brands? Quite […]
Effective Pizza Marketing Ideas for Independent Pizzeria and Small Chains Business Owners In spite of a pandemic affected economy past year, sales for independent pizzerias actually went up by 0.58%, per PMQ’s 2021 Pizza Power Report. With dine-in shut down across the country, consumers sought out pizza carryout and home […]
When it comes to advertising for your restaurant, you can do it effectively through (a) Paid advertising, and/or (b) Organic advertising. Paid advertising or Pay-per-click (PPC) advertising as its name suggests involves spending running an ads campaign. The restaurant who is the advertiser pays each time a user clicks on […]
How to market a restaurant – Effective Restaurant Marketing Ideas for Independent and Small Chain Business Owners As an independent or small chain business owner you should know how to leverage the online platform to make your business visibility and stand out. It is crucial to have an efficient social […]