Restaurant Marketing Case Study: Salerno’s Pizza

Posted on Leave a commentPosted in Marketing Strategy

About: Salerno’s Pizza – Bolingbrook, Chicago, Oak Park, Lyons Italian restaurant and pizzeria operating multiple locations in chicagoland area for the last 50 years.   Challenge: Salerno’s website and online ordering was not driving customers to the business. The business was not effectively engaging and attracting customers online inspite of it’s established brand reputation.   Marketing […]

restaurant mobile app

Improving the Customer Experience with Mobile Ordering

Posted on Leave a commentPosted in Restaurant Web Design

Today, more people use their mobile devices to order from restaurants than any other local business. This means to stay competitive, restaurants must have a strong mobile presence that not only reaches out to potential new customers, but helps engage and drive repeat business with loyal customers that are on the go. How many times have customers called a […]

restaurant content marketing

A Guide To Content Marketing For Restaurants

Posted on Leave a commentPosted in Restaurant Marketing

Content marketing is one of the most effective methods available for restaurants to connect, engage and build trust with their customers. Consumers are bombarded with irrelevant amount of messages today in all channels, be it direct mail, email or social media. It is important to differentiate your restaurant to make the business stand out. Content marketing is how […]

restaurant marketing mix

A Guide To Restaurant Marketing Mix

Posted on Leave a commentPosted in Restaurant Marketing

When it comes to restaurant profits and staying competitive, it is important to realize that marketing is king and having an efficient marketing system is key to success, in addition to operations and people systems. The marketplace is fiercely competitive for restaurants and pizzerias with local competition and big-chain presence. Whether the business is doing […]

holiday marketing ideas

7 Holiday Marketing Ideas For Restaurants

Posted on Leave a commentPosted in Restaurant Marketing

With the holiday season approaching, restaurants are looking for holiday marketing ideas for their businesses to take advantage of the increase of customers. You want customers to know about your business and what you have to offer by making them feel welcome and invited. You want to “be found” by customers looking for places to dine this holiday […]