Restaurant marketing strategies and innovative ideas to attract, engage and retain restaurant customers.
The restaurant marketing campaigns should results in increase in guest engagement and ultimately grow revenue for the business.
When it comes to marketing, it’s important for business owners to know that their marketing plan will be effective and provide a good return on investment (ROI). But for franchise owners, marketing strategies put in place must keep in mind the unique business position of franchises. Here are a few […]
The holidays are well and truly here. That means it’s time for an early Christmas present in the form of December marketing ideas for restaurants to help see you through to the end of the calendar year. The best time to properly prepare for the holidays was in August or […]
How to market a restaurant – Effective Restaurant Marketing Ideas for Independent and Small Chain Business Owners As an independent or small chain business owner you should know how to leverage the online landscape and be able to compete against other restaurants. It is crucial to have an efficient social […]
The leaves have turned, the weather is cooler, and November restaurant marketing ideas are plentiful if you look at the calendar. Many fall favorites and holiday dishes are represented in November – and there’s a lot that can be done with the Thanksgiving Holiday. So now is a good time […]
A proper website is the lifeblood of any restaurant. If people can’t order from you online, many just won’t order at all. Not only is it easier for the customer, being able to digitally track your delivery orders and the factors associated with them also takes a lot of weight […]
When it comes to how to market a new restaurant, many owners and managers make the common mistake of deferring marketing to after restaurant opening. The common thinking is let me deal with million things that need to be done to open the doors, there isn’t enough time to think […]
What age is considered Gen Z? Gen Z are those born between 1995 and 2015, who are currently from 4 yrs to 24 years old as of 2019. They are expected to make up 40 percent of consumers within the next decade. What does Gen Z mean for brands? Quite […]
Online review websites are one of the best lead generation tools for restaurants. But only if your restaurant has plenty of great reviews. Get listed as one of the highest-rated restaurants in your area and you can expect a flood of visitors. Suffer from a string of poor reviews and […]
When it comes to advertising for your restaurant, you can do it effectively through (a) Paid advertising, and/or (b) Organic advertising. Paid advertising or Pay-per-click (PPC) advertising as its name suggests involves spending running an ads campaign. The restaurant who is the advertiser pays each time a user clicks on […]
As much as we love Google and its free traffic, sometimes you have to pay to get results. Organic SEO and other inbound marketing tactics are great, but they can take time to show results. If you want quick results, you need to leverage Pay-Per Click (PPC) advertising. With that in […]