Restaurant marketing strategies and innovative ideas to attract, engage and retain restaurant customers.
The restaurant marketing campaigns should results in increase in guest engagement and ultimately grow revenue for the business.
Key Elements of Your Comprehensive Email Marketing Strategies Past year showed us during the pandemic, how effective email could be. All marketing efforts should be evaluated by the Return On Investment (ROI). This should include your investment of time and money and what you get for it. But there are […]
2020 was a rough year for everyone, but for the restaurant business the pandemic was particularly devastating. If there’s anything that the year 2020 has taught operators is that marketing their business online is an absolute must! One of the tools that we highly recommend for restaurant operators is Instagram. […]
A good restaurant PR strategy is an essential part of a restaurant’s marketing plan for building its credibility and maintaining a good reputation. It allows the business owners and management to communicate essential information about the brand and thereby influence consumer behavior. With the rise in popularity of social media, […]
What age is considered Gen Z? Gen Z are those born between 1995 and 2015, who are currently from 5 yrs to 25 years old as of 2021. They are expected to make up 40 percent of consumers within the next decade. What does Gen Z mean for brands? Quite […]
When it comes to advertising for your restaurant, you can do it effectively through (a) Paid advertising, and/or (b) Organic advertising. Paid advertising or Pay-per-click (PPC) advertising as its name suggests involves spending running an ads campaign. The restaurant who is the advertiser pays each time a user clicks on […]
How to market a restaurant – Effective Restaurant Marketing Ideas for Independent and Small Chain Business Owners As an independent or small chain business owner you should know how to leverage the online platform to make your business visibility and stand out. It is crucial to have an efficient social […]
As uncertainty still permeates the air across that nation and restaurants are still finding ways to recover from the major blow from Covid, digital marketing has become essential for the food and hospitality industry. January is a traditionally slow month for restaurants. We see a lot of restaurant owners and […]
These are tough times for the restaurant industry. Without a question, it has affected the consumer confidence in the way they see the dining experience. Restaurant operators are faced with the dilemma of staying relevant and serving their community in this new reality. Fact – (Travel + Leisure) one in six, […]
With the holiday season approaching and indoor dining is closed across the US, restaurants are looking for holiday marketing ideas for their businesses to take advantage of the increase of customers. Although the holidays are looking a little different this year with COVID-19 and more family dining will be taking […]
The holidays are well and truly here, but this time around they’re looking a little different with COVID-19. Family and friend gatherings may be smaller with social distancing, but regardless there is always something to be grateful for and celebrate. As an early Christmas present, here is a list of […]